Word & Character Counter for Social Media Captions

Every social media platform has different character limits for captions and posts. Twitter/X gives you 280 characters. Instagram allows up to 2,200 characters but truncates after about 125. LinkedIn truncates at roughly 140 characters before the "see more" fold, with a maximum of 3,000 characters. TikTok captions max out at 2,200 characters.

Our word and character counter makes it easy to draft captions that fit. See both word and character counts in real time. Create separate sections for each platform or each post in your content calendar.

Knowing the exact character limits for each platform prevents your captions from being truncated unexpectedly. Here is a quick reference: Twitter/X allows 280 characters per tweet. Instagram captions can be up to 2,200 characters, but only the first ~125 characters show before the "more" fold — so your hook needs to be in those first 125 characters. LinkedIn posts can be up to 3,000 characters but truncate at about 140 characters.

TikTok captions allow 2,200 characters. Facebook posts technically have a 63,206 character limit but truncate at about 477 characters on the feed. YouTube Shorts descriptions cap at 100 characters. Pinterest pin descriptions allow 500 characters.

For social media managers handling multiple platforms, the multi-section feature lets you draft all platform versions of a single piece of content side by side, each with its own character count. This workflow is especially useful for content repurposing — adapting one core message for each platform's constraints.